Mobile App Development: What's the Price of Choosing the Wrong Company?


Abhishek Founder & CFO cisin.com
In the world of custom software development, our currency is not just in code, but in the commitment to craft solutions that transcend expectations. We believe that financial success is not measured solely in profits, but in the value we bring to our clients through innovation, reliability, and a relentless pursuit of excellence.


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Mobile App Development: Avoid Costly Mistakes Now!

What are they doing with these devices? They are using apps. These apps have many categories: music apps, gaming apps, and calendars. Communication apps also fall under this umbrella. You are familiar with many popular apps worldwide, including Spotify, HeadSpace, and Facebook. It's a smart business move to create an app. However, it is essential first to understand how mobile apps are developed. We created this guide.


What is Mobile Application Development?

What is Mobile Application Development?

Creating mobile apps for smartphones, tablets, and other mobile devices is called mobile app development. This includes initiating the code and designing the application. Web app development and app development are incredibly similar. The ability of mobile apps to exploit a device's natural capabilities is the main distinction between app creation and conventional software development.

Apps can use mobile features such as GPS, Bluetooth, and microphones to make the most of pre-built functions in a smartphone. Global market share for mobile applications is dominated by Android and Apple apps. While creating applications for other platforms is possible, most apps are designed for these two platforms. There are many application development frameworks available. Many options are available, and we will discuss them in more detail in this guide.


Mobile Application Development Process

Mobile Application Development Process

It is easy to break down the app development process into smaller steps. Follow the below formula to create apps.


Strategize The Idea and Refine it.

It would help if you first thought of your ideas before you begin any software development. You might have an idea or a concept. Some are starting from scratch.

These are some questions you can ask yourself to get started:

  • What are you looking for in your mobile app's purpose?
  • What are your app goals?
  • Which problem(s) can your app help customers solve?
  • You can start by asking yourself these inquiries.
  • What features will your app have?
  • What will you do to develop the app? (In-house team, app builder, agency, etc.)

It is easy to get lost in the brainstorming process. It's important to stay true to the core features of the app. Don't buy unnecessary "nice-to-haves" or add-ons that distract from the app's primary purpose.


Market Research

After you have finalized your idea, it is time to look at similar apps. It is rare for a new concept to be unique with no competition.

  • Which are your competitions?
  • Which target audience are your ads aimed at?
  • How can you differentiate yourself from your competition?
  • Which platform is best for launching your app?
  • How can you market and promote the app?

Because it is a crucial phase, you must spend your time and effort on market research. Spending time and money on an idea only to discover no commercial demand is not worthwhile. This can help you save money and prevent you from building anything.


Create Your UX Design

Another essential part of the process is mobile app design, i.e., UI and UX of an app. Think about the look and feel of your app. Start sketching wireframes to get an idea of how your app will look and work.

The user experience should be the top priority. It is essential to ensure the user interface is intuitive and easy to use.

  • To show the connections between screens, create a storyboard.
  • Consider the different ways people will use your app than a mobile website. Web development and app development are two very other things.
  • Your top priority should be user experience.

Before you build a functional app, you'll need to make some prototypes of your app. You can then create a minimum viable product (or MVP). This app is stripped-down and achieves its primary purpose without any extras.


App Development

Now, it's time for the actual creation of the app. This includes the APIs and back-end technology. Here are the steps:

  • Choose your development method.
  • Designate a project manager.
  • Assemble your development team.
  • Set milestones and goals in a time frame.
  • You must be flexible and ready for any changes.

You should create two versions of your app depending on how you develop the app-one arrangement for Android and one for iOS. You can also use cross-platform tools to create an app that runs on Android and iOS. Each person will have a different experience. Some applications can be made in one month by a single developer.

Other apps can take six months to a year with multiple designers. App development timelines and costs will be affected by the type of app and its complexity. Simple apps with simple features can be built quickly and easily. A complex app, which requires user GPS capabilities, authentication servers, and real-time communication among users, will take longer to make.


Test

You must ensure that your app works before it goes live. App testing is where you will find bugs and glitches before your app goes live.

  • It is best to test your app with QAs during the development process.
  • You should try the app on both platforms.
  • You can test the app on various devices ( tablets, smartphones, etc. ).
  • To get feedback from real users and to make improvements, run tests.

There is no perfect app. You aim to create a functional app that runs smoothly and doesn't crash so users can enjoy it. Your app can be updated and released later. Your app could only be accepted if it is perfected during testing. Don't get too stressed out; focus on creating a solid product.

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Different Types Of Mobile Apps

Different Types Of Mobile Apps

Today's app development is quite different than in the past. Low-level coding was traditionally the only way to develop native apps. You need to create two versions of the same app, one for iOS and one for Android.

The entry hurdle is lower for app development, though. Platform, language, and app development tool integration are excellent, and cross-platform code may be written using Javascript. This makes it simpler for start-ups, established companies, and e-commerce businesses to develop native apps from the ground up.

Let's look at the various types of apps and how they differ from other apps.


Native Mobile Apps

Native apps can be installed directly on your mobile device. These apps are usually downloaded from the Apple App Store and Google Play Store. Native apps work with the existing features on their installed device to be used without an internet connection. A native app is a code written explicitly for the operating system.


Cross-Platform Native Mobile Apps

Cross-platform apps allow you to use the same code on all platforms. You can write the code once, which can be used on iOS and Android devices. Cross-platform native apps are almost identical from a user's perspective. Cross-platform native apps are more cost-effective and take less time to develop.


Hybrid Mobile Apps

Although they can be used interchangeably, hybrid and cross-platform sometimes must be clarified. Hybrid apps, like cross-platform apps, can be written once and run on both platforms. However, mixed development is more user-friendly than cross-platform development. Cross-platform application creation requires advanced app development skills. Hybrid development requires less technical knowledge and no-code app builders.


Progressive Web Application (PWA)

PWAs are apps delivered via the internet rather than being installed natively on a device. PWAs can look and feel very similar to native apps, thanks to modern technology. Push notifications can be sent to potential users via the browser-the device's native features limit PWAs.


Progressive Web Application or Cross-Platform

Let's compare cross-platform apps to PWAs. This will allow you to determine which option is best for you, your app, and your goals.


Cross-Platform Advantages:

  • Cross-platform native applications are simpler to maintain as you can sync updates across all platforms.
  • This is a faster turnaround development time than traditional iOS development or Android development.
  • You will spend less time developing the app, which can translate into more money in other areas.
  • Targeting smartphones and tablets across multiple platforms allows you to reach a larger audience.

Cross-Platform Disadvantages:

  • Some operating systems have performance issues, so you must debug your system more often.
  • There may be security problems with some OSs in some instances.
  • There are long wait times if you wish to add new features to the app.

Progressive Web Application Advantages

  • PWAs are easier to create and maintain than native apps.
  • They are quick and easy to use on various devices.
  • PWAs can work across platforms because they have cross-platform support.
  • Because they are so efficient, PWAs provide a better user experience.

Progressive Web Application Disadvantages:

  • PWAs can't be accessed from an app store.
  • They need more functions that could impact the user experience.
  • Regarding functionality within the app, functionalities that require Bluetooth or NFC may be limited.

Hybrid Apps vs. Native Apps

Hybrid Apps vs. Native Apps

Let's now compare hybrid apps to native apps. We will also examine the pros and cons associated with these development frameworks.


Hybrid App Advantages:

  • Hybrid apps feel and look like native apps.
  • They are easier to construct and more economical to maintain.
  • A hybrid app can be created using HTML, Javascript, and CSS.
  • Hybrid apps provide a faster development process.

Hybrid App Disadvantages:

  • Older devices need better performance.
  • Certain types of apps don't support hybrids.
  • Hybrid development may limit features.

Native App Advantages:

  • Outstanding performance
  • All functions are possible on all smartphones.
  • These are made using IDEs (integrated design environments), such as React Native.
  • Native apps continue to run smoothly on older devices.

Native App Disadvantages:

  • Native apps can be the most costly to develop.
  • Creating these is time-consuming; you must separate your iOS and Android builds.
  • The tools for development could be more user-friendly.
  • These are more susceptible to bugs and require frequent updates.

Read More: How to Create an Excellent Mobile App Development Team?


The Top 10 Factors for Mobile App Development

The Top 10 Factors for Mobile App Development

We have provided valuable insights in our previous blogs on mobile apps and how they are changing businesses and industries. This blog focuses more on the key elements to consider when developing a mobile app for your business requirements. Mobile app development has never been more popular.

Every business must now create mobile apps to present its products and services, thanks to the constant innovation in mobile OS and mobile devices. Although creating a business app is easy, you will need the right strategies, effort, and cost, as well as suitable marketing campaigns, if your app will be a tool for business growth.

Mobile Application Development for a Business does not only involve technological innovation. You need business skills and knowledge to create a user-friendly app. We will highlight key points that every service provider, company, business owner, and mobile app developer should know before making a mobile application.


1. Research

You have a brilliant idea for a mobile app that will be a success for your company. But first, you must understand customer demand, the market, and trends. Market research is essential before you can add technology to your application. A market analysis report can provide you with some incredibly insightful information.

You will be able to comprehend the techniques and level of popularity employed by your rivals. This will help you optimize your app right from the beginning. Cisin believes learning from other mistakes is better than learning after making them.

Customer reviews are a great way to understand what target customers like and don't like, their preferences, and future needs. Take note of your pain points and fix them in your mobile app. You can use research to help you plan better and prepare a robust application right from the beginning.


2. Identify Target Audience

This is the research stage. It is crucial to identify the right audience for your app. These users are essential to the future of your application. They play an important role in app development and feature expansion. Before you start developing your app, you must ask questions such as who will use it and how they can benefit from it. Your app will be popular if it meets the expectations of its users. This will increase your revenue.


3. Select the Right Platform

You must ask yourself: On which platform do you plan to place your business app? It is best, to begin with, one platform. You can master one platform and then move on to other platforms. The most popular mobile app platforms are Android, iOS, and Windows.

You need to consider your app brand, target audience, and features before choosing the right platform for your mobile app. Next, you will need to decide on the development method for your app: Native, Mobile Web, or Hybrid. Native apps have many benefits but can be a bit more expensive.


4. Plan of Action

Ensure you understand every step of the process before you start building your mobile app for business. It takes time and effort to make a robust business application. The app passes through several phases. The business owner must comprehend the significance of each stage before continuing.

App Design, App Architecture, and App Design Management are the fundamental phases of every mobile application: app development, testing, deployment, and design. Plan the outcome of your app. Monitoring and controlling are crucial. Release a beta version first, then the finished product. Then test it thoroughly and then review it.


5. Know your Budget

A business app for mobile devices requires both investment and knowledge. It is essential to know and allocate your budget correctly among the various stages of app development. App development, updates, maintenance, marketing, and other aspects require money. Your niche will determine your app budget. Your app's niche and the type of app you are creating.


6. Think Outside the Box

Remain mindful of one thing. Humans seek out exceptional items. Why do people select a particular brand over another? They believe the brand chosen offers something unique. Mobile apps are the most efficient way to engage customers and turn leads into customers. People are prone to become bored quickly. App users are eager to find new apps, as many are available for smartphones. Thinking outside the box and offering new features is essential, so your users don't choose another app.


7. Smooth and Efficient

There is no excuse for slow loading your mobile app. It could be dangerous if your app takes less time to load. The user uninstalls the app after its first use or is rarely used. This can create a negative impression on the user's mind. Your app should take only a little memory or processing power on a smartphone.

All mobile apps should be efficient. This includes user-friendliness and security, data efficiency, battery usage, security, and so forth. Your app may need help to use a lot of 3G and 4G data. Users can download the app and then forget about it. Don't let that happen to you. Develop your app so it doesn't use more data and won't drain your battery.


8. User Experience

Any application's backbone is its user experience. If your users don't have a great experience, there is no reason to return to you or use your app. Digital landscapes are becoming more digitally oriented. User experience is a crucial component. Users' perceptions of your business and services are expressed through your apps. It's about producing something useful, user-friendly, and efficient for your intended audience.

You shouldn't have a complicated or confusing app. A crucial advantage is an app that is professionally designed and provides a seamless user experience. The features and content of your app must be appropriate for your intended users. Superior customer service is a requirement. It can damage your brand image if you fail to deliver a high-quality mobile application.


9. Marketing Strategy: The Key to Success

If you don't know how to market your app and make it accessible to potential customers, building an app is pointless. You can create a buzz about your app before it launches so that it can be widely promoted. Many business owners need to successfully carry out their plans for marketing their mobile apps.

Various mobile applications cater to different user demographics. Also, you should research your market and potential customers. Once you've done this, you can only create tactics to advertise your product. Many business owners prefer online advertising. Your marketing plan will consider your industry, products, and possible customers.


10. Test

Before you launch your mobile app, it is crucial to test it. You must ensure the experience satisfies users' needs before launching it. It would be best if you remembered to test the app smoothly, efficiently, and highly. You can test your app to find all the bugs and make it a powerful tool connecting your business with customers.

Want More Information About Our Services? Talk to Our Consultants!


Conclusion

Today, smartphones are used by around 5.44 billion people. By 2023, it is projected to be about 6.29 billion. Mobile devices surpass PCs in number. About 70% of people spend time using apps, while 80% use mobile applications to purchase, pay, and book. Mobile applications can be used in any industry to increase business reach and growth. There is a lot of market potential and a lot of opportunity. It would help to keep these things in mind when developing an app for your company.

Cisin is a reliable mobile app development company. After completing many research projects in different industries, CIS has developed a unique understanding of mobile application development methodology. This includes security, data optimization, UX, and resource optimization. We want to provide mobile apps that are both efficient and attractive to our partners. We equip businesses with the most user-friendly apps whether they need native or hybrid mobile apps, Android or iOS. Let's work together and transform the way we do business.